The list spotlights the women and non-binary people making a difference in the worlds of sports and sports marketing.Adweek
Alt Image Text

Tribeca Festival Expands Its X Programming and Awards for Advertisers

Events

As demand for branded entertainment escalates, festival leaders are creating more networking spaces at the intersection of marketing and film.


Alt Image Text

Call for Nominations: ADWEEK’s 2024 Champions of Change

Women in Sports

The ADWEEK Champions of Change awards look for women and non-binary athletes and executives rewriting the rules of the game in sports

Alt Image Text

Tribeca Festival Expands Its X Programming and Awards for Advertisers

Events

As demand for branded entertainment escalates, festival leaders are creating more networking spaces at the intersection of marketing and film.

Alt Image Text

The Speed of Culture Podcast: The Evolution of The North Face

Adweek Podcasts

CMO Sophie Bambuck on the organic intersection of outdoor apparel with street fashion.

Alt Image Text
Alt Image Text

Adweek Podcast: Unpacking the ‘Caitlin Clark Effect’

Adweek Podcasts

March Madness is in full swing, and NCAA Division I superstar Caitlin Clarke is the MVP.

Alt Image Text

A Cup of Soup Dancing in a Microwave? In Times Square, Silly Sells

Out of Home Advertising News

Why Cup Noodles is prancing inside an extravagantly strange 3D billboard.

Alt Image Text

This Toilet Paper Brand Wants Brits to Talk Crap

CPG News

Andrex is calling time on toileting taboos with a purposeful marketing reboot.

Alt Image Text

From Rebranding to Reinvention: The Marketing Journey of Quad CMO Josh Golden

Adweek Podcasts

Golden shares his marketing journey and being a change leader.

Alt Image Text

Balancing Brand and Demand: Why You Should Be Looking in Grocery Stores for Content

Adweek Podcasts

Taste's Matt Rodbard on the state of food media and what's to come.

Alt Image Text

Sony Pictures Turns Snapchat Users Into Slimer to Promote Ghostbusters: Frozen Empire

Augmented Reality Advertising News

An AR Lens allows Snapchat users to participate in a fictional video call with a character from the film.

Alt Image Text

What’s the Deal With The Netflix Effect?

Streaming & OTT

CMO Marian Lee is putting Netflix at the center of culture to drive viewership and capture ad budgets.

Alt Image Text

Snapchat Introduces Sponsored AR Filters

Augmented Reality Advertising News

As opposed to Snapchat lenses, filters are added to Snaps after a photo or video is captured.

Alt Image Text

Why Brands Should Prepare for the Rise of Super Fans

Branding

Data reveals a growing number of consumers are basing their identity on movies, music and video games.

Alt Image Text

Expo West: The Ozempic Effect on Snacking, Clean Labels and More Trends

Food Industry News

What we saw at the annual sampling extravaganza, which brought in 70,000 attendees and 3,000 exhibitors.

Alt Image Text

Living in a Sound-On World: Sonic Branding Is Key for Brand Identity

Voice

A sonic strategy must be baked into the creative process from the beginning.