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Denny’s Chief Brand Officer Says Consumers Are Adapting, but Want Brands to Solve Problems, too

Brand Marketing

The casual dining chain began airing new advertising pots this week in a bid to woo back diners.

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These Burger King Face Masks Can Communicate Customers’ Orders for Them

Brand Marketing

Custom masks can be had by commenting on dedicated social posts starting in early September.

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Kraft Heinz Taps White Claw Marketer as Chief Growth Officer

Brand Marketing

Kraft Heinz has made three additions to its U.S. leadership team with the appointments of Cory Onell as president of sales, Sanjiv Gajiwala as chief growth officer and Stephanie Peterson […]

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Why Brands Should Welcome the Term Latinx

Brand Marketing

The term Latinx is a way to allow more people to feel like they are part of the conversation.

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With New ‘Do-It-For-Yourself’ Ad, Lowe’s Highlights the Joy of Redesigning Spaces

AdFreak

The spot seeks to inspire even less-experienced DIYers to jazz up their homes.

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Baileys Is Recognizing Female Authors Who Used Male Pseudonyms With a 25-Book Collection

Brand Marketing

More than 2 dozen female authors who used pseudonyms will finally be recognized thanks to a partnership between the liqueur brand and The Women's Prize for Fiction.