As Philadelphia’s WWSI gets ready to launch local newscasts early next year, TVNewsCheck reports on the Telemundo station:
[Anchor Ramos] Zayas and the two multimedia journalists — Christian Cazares and Iris Delgado — who will be doing most of the reporting have been getting to know the market’s Latino leaders and constituents so they can deliver the kind of newscasts people want to watch, [assistant news director Claribel] Collazo says.“We have been walking the streets and having discussions to understand what they need and what they want,” Collazo says. She calls WWSI’s product “news that matters.” The team, Collazo says, is already preparing stories that respond to what they’re hearing from local Latinos — that they don’t have access to the information they need to navigate life in and around Philadelphia or understand the impact that, say, regulatory, health care or educational changes will have on them.
Advertisement“Folks out there are always telling me that they are looking for a source to get the information that they need in their language,” says Cazares, the reporter. “That’s what they are looking for and so our goal is to provide that.”