Washington Post Co. reported its second quarter earnings today and revenue from Post-Newsweek stations was up 3% for the period, compared to last year.
Post-Newsweek stations brought in $84.9 million during the second quarter, compared to $82.6 million from the same period in 2010. For the first half of this year, revenue increased 1% to $157.1 million, from $156.1 million in 2010.
The station group, which is comprised of six stations including Houston’s KPRC and Orlando’s WKMG, was able to overcome a $2.5 million decrease in political advertising for the second quarter with improved demand across a handful of product categories.
Overall, the Washington Post Co., which has taken hits in its education and newspaper divisions, was down 10% for the quarter.