WCOV in Montgomery Launches 24-Hour Movie Network

By Andrew Gauthier 

Our Prattville

WCOV-TV (Montgomery, Alabama’s FOX affiliate) has launched THIS TV on their OTA (over-the-air) digital sub-channel 20.3. The networks program schedule relies on an extensive library of films and vintage TV shows like “The Patty Duke Show,” “Mr. ED,” and “The Outer Limits.” THIS TV Network, which launched nationally November 1, 2008, airs 24 hours a day in 480i standard definition and is made up of over 55 affiliates nationwide.

WCOV owner David Woods believes THIS TV will enhance his station’s potential to attract movie lovers, and the price is definitely right as far as the viewers are concerned.

“We are broadcasters and believe in over the air, free TV. With the transition to digital, broadcasters are now able to offer multiple channels. We felt a free over-the-air movie channel would be well received. We hope to attract an audience that enjoys movies,” Woods said. More…