WBZ Recreates Throwback Promos to Celebrate its 70th Anniversary

By Stephanie Tsoflias Siegel 

WBZ is throwing it back for it’s 70th anniversary.

The CBS station in Boston is recreating classic ads from the 1970s and 1980s.

“We began this project last spring by digging through our archives in search of iconic WBZ promos from the 1970s and 1980s. After identifying several contenders, we ultimately selected the 1980 “One 4 All” spot because of its memorable music, inclusive message and classic imagery,” the station said.

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They recreated the classic “One 4 All” shot, along with other scenes including a picture of the helicopter logo, the news team posing by the fishing pier, an anchor greeting a patient in the hospital room and more.

You can check out some of the promos below.

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