Sinclair Names GM of Traverse City Stations

By Kevin Eck 

Todd Harrison has been named gm of Sinclair Broadcast Group’s Traverse City NBC affiliates WPBN and WTOM. He’ll also oversee the sales and other non-programming related services of ABC affiliates WGTU and WGTQ as part of a joint sales and shared services agreement.

“We are excited to welcome Todd to Traverse City and Sinclair,” said Steve Pruett Co-COO of Sinclair’s TV group. “In Todd’s over 13 years of sales and management experience, he has been successful in achieving his sales objectives while implementing various additional sources of revenue including internet campaigns, online video, mobile, and social media solutions for clients and agencies.”

Harrison comes from Viamedia, Inc. where he was area manager. Before that, he was an account executive for Granite Broadcasting in Indiana. He’s also worked for Yellow Book, U.S.A. and Sprint Yellow Pages.