Media Money
News Corp is seriously evaluating a move that would transform the digital news business.
Sources close to the company tell me that CEO Rupert Murdoch is considering creating a new purely digital news venture and would be available through subscription on devices like the iPad.
Advertisement
The news play under consideration would aim to redefine how news is consumed in the digital space with an entirely new interactive format. It would neither be a newspaper nor a web site and it would not be derivative of one of News Corp’s existing papers. More…