Diversified media company Martha Stewart Living Omnimedia Inc said it had tied up with Hallmark Channel to exclusively televise its lifestyle series “The Martha Stewart Show,” beginning September.
As part of the agreement, Martha Stewart will also come up with new series and prime time specials for the channel, the company said in a statement.
In 2010, the network will produce 24 original movies, it added.
Hallmark Channel is a cable television network owned and operated by Crown Media Holdings Inc.
The Martha Stewart Show, the eponymous TV show of the home decorating expert, is in its fifth season and is currently distributed by NBC Universal Domestic Television Distribution. More…