KTVI Anchor Says Sorry for ‘Professional Liar’ Graphic

By Kevin Eck 

On Monday, St. Louis Fox affiliate KTVI aired a lower third graphic describing Rams executive Kevin Demoff as Rams COO and Professional Liar while reporting on the team’s firing of head coach Jeff Fisher

Later that night, sports guy Charlie Marlow told viewers he was sorry.

“Earlier today at 5:00 I ran a graphic with a disrespectful comment towards Rams vice president Kevin Demoff,” Marlow told viewers at 11 p.m. “It was unprofessional and I would like to apologize. Even though we are all angry with the Rams leaving that is no excuse and again I am sorry for doing that.”

Advertisement

From the St. Louis Post-Dispatch:

…Although there were no apparent complaints from the Rams, some in the station’s management were not pleased and Marlow issued an apology during the 11 p.m. telecast. It was Marlow’s idea to run the “professional liar” graphic, which was on the air for just a few seconds.

But the image was captured by Deadspin and went viral on social media.

Demoff made several comments to the media in St. Louis in the time leading up to the Rams’ relocation to Los Angeles — comments that eventually were found to contradict what was really happening. As a result he has been a frequent target of criticism from local media members and fans since NFL owners approved the team’s relocation in January.

Advertisement