In Glenn Beck, Inc., TV is Least Profitable Venture

By Andrew Gauthier 

Forbes

Five and a half hours before showtime Glenn Beck still isn’t quite sure how he’ll provide tonight’s entertainment, “The Future of History”–two hours of monologue (and answers to preselected questions) before a nearly sellout crowd of 1,000 or so people at the Nokia Theatre in New York City’s Times Square.

“But that’s me–I’m the next-event guy,” says Beck, flanked by two bodyguards as he walks the four blocks between the Fox News Channel studio, where he has pretaped the day’s show, and the theater. He won’t have to create tonight’s performance from scratch, since he’s left a long trail of words–millions of passionate, angry, weepy, moralizing, corny, offensive words–in his wake.

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“The body of work is pretty much the same,” explains Beck, 46. More…

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