Hulu UK Launch Delayed Until 2010

By Andrew Gauthier 

The Daily Telegraph

Originally expected to launch by September 2009, by broadcasters and media agencies alike, the UK roll-out of the free web TV service backed by News Corp, NBC Universal and Disney, is not expected until the early part of 2010.

The Daily Telegraph understands that it is closest to signing a semi-exclusive deal with ITV, in exchange for equity in the company. However, it has yet to get any other content partners on board, despite nearly six months of discussions with BBC Worldwide, ITV and Channel 4, since the Competition Commission blocked Project Kangaroo, the three companies’ joint video-on-demand service in February 2009.

Once ITV is on board, Hulu only needs one more UK broadcaster’s content for launch. It will probably go after a deal with BBC Worldwide, which is not signing exclusive arrangements with anyone and then secure some content from its parent companies. More…