Here’s What Drones and Periscope Can Now Do for Local Stations

By Guest Post 

Soon you’ll be able to livestream from your drone. In January, Periscope started letting people with a GoPro broadcast live footage, and today it opened up support for drones from its iPhone app, too.

Periscope’s app now connects with DJI drone remotes so that users can control broadcasts by switching the feed from their smartphone’s camera to the drone. In a blog post today, Periscope pointed out a recent example, by restaurant review site Zagat, which used a drone to show viewers around Ryder Farm in Brewster, N.Y.

In addition to the support for drones, Periscope is also adding a search feature for looking up specific livestreams by keyword or topics. The search bar recommends searching for hashtags like #music and #food. Users can also tap on hashtags to add them to their own livestreams.

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Both features are part of the Twitter-owned app’s shift towards saving content for more than 24 hours. Since launching in March 2015, Periscope livestreams have automatically deleted after 24 hours, but it may be shifting its content strategy a bit since integrating into Twitter earlier this year.

In January, Periscope videos began automatically playing in Twitter feeds, but were only viewable for 24 hours. Meanwhile, Twitter has begun testing an algorithm that reorders timelines based on content that it predicts will be most relevant to specific users.

“We’ve seen incredible growth in our community and the number of live broadcasts created on Periscope over the past year,” Kayvon Beykpour, Periscope’s CEO and co-founder, said in a statement. “People are using Periscope to share what’s happening in the world around them, so we felt it was time to evolve beyond the restraint of 24 hours and allow this content to stay in the public record.”

This story, written by Lauren Johnson, first appeared on Adweek.com.

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