Our sister site Lost Remote talks with former KIRO traffic anchor Jenni Hogan, who left the station to develop an app that curates viewer tweets for live broadcasts:
TVinteract is Hogan’s creation for iPads that allows TV personalities the ability to pick their favorite fan tweets, and air them live on TV. How it works is a TV personality can look at their @mentions on the left side of the app screen, and drag the tweets they like over to the right and hit live. This automatically flags the tweet to the show’s director, who can then bring the tweet live to air through airplay or HDMI cable.
Lost Remote spoke with Hogan, who told us her love for social TV drove her to leave her traffic anchoring job in Seattle. “I made the decision my heart was with social media and social TV,” Hogan said. “I feel like I have this army on the rise supporting me.”