The Register-Mail
March Madness could end up having a different meaning than NCAA basketball in this area. DirecTV subscribers could lose access to WHBF-TV 4, the CBS affiliate in the Quad Cities, by the end of the day Wednesday.
According to a news release from the Rock Island TV station, “Our existing carriage agreement with DirecTV expires at 12 midnight, (Wednesday), and in the absence of renewal of that agreement, DirecTV will terminate carriage of CBS4. Should that occur, DirecTV subscribers will wish to pursue other alternatives to receive the station.”
Ray Cole, president and chief operating officer of Citadel Communications, which owns WHBF, said Monday afternoon that, “We did have a productive conversation with DirecTV More…