Comcast’s NBCU Shuffle Shows Emphasis on Cable

By Andrew Gauthier 

The New York Times

Comcast did not initiate a broad Sherman’s March through the management of NBC Universal last week when it announced its new executive lineup in anticipation of the government’s approval of its takeover. The move was more surgical than scorched-earth.

The result confirms the accepted wisdom about the deal: that the cable division was “clearly the crown jewel asset” as James Ratcliffe, a cable and satellite television analyst for Barclays Capital, put it. But the changes could also increase the uncertainty at the struggling NBC network.

The top cable executives, Bonnie Hammer and Lauren Zalaznick, saw their portfolios expanded, as did Dick Ebersol, NBC’s top sports executive. More…

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