Brightcove Launches Live Video, iPhone Support

By Andrew Gauthier 

MediaPost

Riding high on strong earnings forecasts, Brightcove on Monday is expected to debut the latest version of its online video platform. Brightcove 4 features multiplatform distribution capabilities, including support for native iPhone video application development, along with expanded live streaming capabilities, and more advanced analytics.

Brightcove is also launching a new Express edition, which is priced starting at a mere $99 per month — a fifth of what the company’s cheapest offering presently costs — with no annual contract.

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“We think this is going to appeal to a broad range of new customers from small businesses to single divisions of larger companies,” said Jeremy Allaire, founder and CEO of Brightcove.

The latest Brightcove platform features higher-quality default encoding, more formats, and additional renditions. A new Universal Delivery Service allows for delivery of content over various platforms, including the PC, mobile device, connected television or set-top box. More…

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