The New York Times
“Charlie Rose,” the long-running interview program that is synonymous with PBS, is getting a second home: Bloomberg Television.
In a deal that is expected to be announced on Thursday, Bloomberg will rebroadcast Charlie Rose‘s show in prime time around the world. The arrangement marks one of Bloomberg’s boldest steps yet to refashion its programming to better compete with CNBC and other channels.
The pact will take effect in September, Bloomberg officials said Wednesday.