Allbritton Launches Local Hybrid Website

By Andrew Gauthier 

The New York Times

Allbritton Communications started its local news Web site,, on Monday, creating a multimedia platform for news in the Washington D.C. area that can draw on the work of two television stations, 127 local bloggers and community sites and a staff of producers, reporters and editors.

The site already has a presence on Twitter, Facebook and Foursquare and plans to make significant investments to better use such tools. It will also use geocoding technology to help offer readers content specific to their location. The site hopes to engage readers in helping to report or complete articles by encouraging them to send in tips and leads to reporters. Users can download an Android mobile app and will soon have access to one for the iPhone. More…