At Allbritton Communications, it’s not all about Politico, although it seems like that lately.
The New York Times featured Mike Allen, the top blogger at the website/niche newspaper, on the cover of its Sunday magazine in April and a couple of weeks later President Obama used the venture as a jumping off point for jokes at the White House Correspondents’ Association dinner.
Politico has clearly made an impact, charging into what seemed a glutted market for political news and analysis three years ago and quickly carving out an important place for itself. And it’s even managed to show a profit, albeit a small one, despite a staggering recession that has sent other newspapers into freefall.
But perhaps more important than what Politico is is what it represents: the determination of a local broadcaster to own its market, by any means or medium necessary. More…