Share Rocket has introduced a power ranking of all the local stations in the U.S.
“Share Rocket creates social media ratings for local media markets,” a Share Rocket spokesperson told TVSpy. “One of our ratings metrics is SHARE. This represents the total share of audience, voice (posts) and engagement that a particular station is controlling for that period of time in their market. We measure all of the media assets in a local DMA and calculate the SHARE metrics every 15 minutes. The SHARE mentioned in the power rankings post was measured over a 7 day period.”
WNEP in Scranton came in with a 90 SHARE and seven of the top eight overall social assets.
Below is a ranking of stations according to the largest social SHARE scores in the station’s market.