Today marks one month since CNN’s Rick Sanchez’s took over the 3pmET hour. And based on the previous four weeks, the excitable, Twitter-loving anchor has brought growth to the time slot. The audience is up 25% in Total Viewers and up 26% in the A25-54 demo.
| CNN | Total Viewers | A25-54 |
|---|---|---|
| Aug. 11 – Sept. 7 | 714,000 | 224,000 |
| Sept. 8 – Sept. 30 | 892,000 | 283,000 |
• TVNewser’s Twitterview with Rick Sanchez…
• Rick Sanchez: “My Twitterboard’s About To Explode…”
• Miami Herald: Is this really CNN? Or are we trapped inside a pinball machine with Rick Sanchez?