“It’s been a good sweeps period for NBC’s Weekend Today, which last Saturday averaged 4.6 million viewers, easily cuffing GMA’s Saturday edition (2.4 million) and the “CBS Saturday Early Show” (1.7 million),” Michael Starr notes. “Saturday Today, in fact, has grown 9 percent in viewers over last year. Sunday Today snared a winning 4.2 million viewers last week. Lester Holt and Campbell Brown co-anchor; Alex Wallace executive-produces.”
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