Va. Tech Shootings: Competitors Were Demanding That NBC “Release Everything”

By Brian 

“It was the right editorial call to only release a very small fraction of all of this material that came in here,” NBC News president Steve Capus reiterated on CNN’s Reliable Sources Sunday morning. Here’s an interesting comment:

  CAPUS: Sometimes good journalism is bad public relations. I understand that. But we also — we spent hours, hours, all day long. We didn’t — we didn’t reveal to the world that we had this material as we worked on the editorial decisions.

Everything from, should we run this, to should we release everything, as some of our competitors were screaming at us that we had an obligation to ‘release everything.’ And some of the same competitors, by the way, who have raised questions now about our handling of it, which I find interesting.

 
Here’s the full transcript…

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