NYT’s Brian Stelter talks with WSJ’s Alan Murray about the newspaper’s expansion of its live video unit, which yesterday released the new WSJ Live app while producing three and a half hours of live programming each business day — and soon more.
The Journal has expanded its video content in spite of its contract with CNBC, the leading business news network on television, and in spite of the fact that The Journal’s parent has its own business network, Fox Business. The CNBC contract expires in about 15 months, but already Journal reporters tend to appear more often on Fox than on CNBC.
If WSJ Live becomes available on more Internet-connected televisions and becomes recognized as its own sort of network, reporter appearances on the networks may become less meaningful.
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Last summer, Murray — who’s been with The Journal since 1983 — told us about the growth of the video operations at WSJ. “Video is just an extension of what we do on a regular basis. It’s just a much richer interaction with our readers and users.”