Tuesday’s Supreme Court spike didn’t translate to higher ratings on Wednesday: It was a pretty low ratings day. Wolf Blitzer scratched in the 25-54 demographic at 5pm — in fact, every show at 5pm scratched in the demo, except for John Gibson on FNC.
Jim Cramer‘s special studio audience edition of Mad Money was eagerly promoted, and it averaged 273,000 viewers between 6 and 7pm (which was the highest-rated hour on CNBC). The full show was 90 minutes long, though, and the viewers dwindled between 7 and 7:30pm. The show averaged 236,000 for the full 90 minutes.
Total viewers:
Total day: FNC: 923,000 / CNN: 373,000 / HLN: 226,000 / MSNBC: 144,000 / CNBC: 142,000
Primetime: FNC: 2,198,000 / CNN: 803,000 / HLN: 466,000 / MSNBC: 272,000 / CNBC: 127,000
25-54 demographic:
Total day: FNC: 263,000 / CNN: 115,000 / HLN: 91,000 / MSNBC: 45,000 / CNBC: 46,000
Primetime: FNC: 545,000 / CNN: 230,000 / HLN: 163,000 / MSNBC: 90,000 / CNBC: 63,000
The hourlies:
4pm: Cavuto: 892,000 / IP: 248,000 / HLN: 178,000 / MSNBC: 96,000 / CNBC: 206,000
5pm: Gibson: 884,000 / Blitzer: 244,000 / HLN: 170,000 / Connected: 97,000 / Kudlow: 160,000
6pm: Hume: 1,223,000 / Dobbs: 476,000 / HLN: 107,000 / Abrams: 213,000 / Mad Money (6 to 7:30pm): 236,000
7pm: Shep: 1,283,000 / Cooper: 314,000 / Showbiz: 121,000 / Hardball: 281,000
8pm: O’Reilly: 2,478,000 / Zahn: 486,000 / Grace: 636,000 / Countdown: 260,000 / CNBC: 135,000
9pm: H&C: 1,945,000 / King: 1,107,000 / Prime News: 363,000 / Situation: 209,000 / Mad Money repeat: 150,000
10pm: Greta: 2,172,000 / NewsNight: 816,000 / Grace repeat: 399,000 / Scarborough: 347,000 / Deutsch: 96,000
The Scoreboard: Wednesday, July 20
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