Picking Up Anchor & Going Mobile

By Brian 

Quotes from David Bauder’s AP piece about mobile anchors:

> “The mobile anchor is also key to new chief executive Jonathan Klein’s remake of CNN. “It’s a way to personify the network’s commitment to being on the scene of a major story,” Klein said. “It’s very important, especially in a fragmented media environment, that your network is present in a big way.””

> ABC WNT EP Jon Banner: “At the very core of what we do every night is convey stories of importance to the audience and nothing conveys importance more than when Peter shows up on a story.” But: “Peter has a lot going on and we need to choose the times in which we travel wisely. We don’t do it at the drop of a hat. We think long and hard about these situations.”