Trains, planes and other modes of transportation took the morning shows on the road last week. And for the 667th consecutive week, Today comes out on top. But like their evening news counterparts, all three morning shows were down from the week prior. Year-to-year, CBS’ The Early Show is up 3% in Total Viewers and up 11% in the A25-54 demo. Today and GMA are both down slightly, year-to-year in both measurements. Good Morning America closed the A25-54 demo gap with Today for the fifth consecutive week.
For the week of Sept. 15:
Total Viewers: NBC: 5,267,000 / ABC: 4,302,000 / CBS: 2,685,000
A25-54 rating/share: NBC: 2.0/14 / ABC: 1.5/11 / CBS: 1.0/7
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