CBS’ The Early Show was up double digits last week in total viewers (+13%) and the A25-54 demo (+11%) compared to the same week last year.
Meanwhile, Good Morning America says they have closed the gap with front-runner the Today show by 67% year-to-year. Today still led GMA by 241,000 total viewers last week.
For the week of Oct. 15:
Total viewers: NBC: 5,363,000 / ABC: 5,122,000 / CBS: 2,841,000
Households: NBC: 4.1/15 / ABC: 3.9/14 / CBS: 2.2/8
25-54 demo: NBC: 2.0/15 / ABC: 1.8/13 / CBS: 1.0/8