NBC’s Today show wins its 11th week in a row in the A25-54 demo, its longest winning streak in more than three years. ABC’s Good Morning America continues as the most-watched morning show among total viewers, with a +4 percent lead on Today.
Compared to the same week last year all three shows are down in the demo. GMA was down -22 percent, while Today and CBS This Morning were each down -5 percent.
The averages for the week of Nov. 9:
- Total Viewers: ABC: 4.970M / NBC: 4.785M / CBS: 3.521M
- A25-54 viewers: ABC: 1.657 / NBC: 1.795M / CBS: 1.009M