Morning Show Ratings: Week of August 8

By Merrill Knox 

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NBC’s “Today” had another winning week from August 8-12. “Today” was up slightly in both total viewers and A25-54 viewers compared to the same week last year.

ABC’s “Good Morning America” remained in second place, but is up significantly from last year: +14% in total viewers and +8% in A25-54 viewers.

“The Early Show” on CBS was down slightly in both total viewers and A25-54 viewers when compared to last year.

The averages for the week of August 8:

  • Total Viewers: NBC: 4.99M / ABC: 4.34M / CBS: 2.22M
  • A25-54 viewers: NBC: 2.24M / ABC: 1.66M / CBS: 867K
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