Morning News Ratings: Week of July 2

By Brian 

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The gap between Today and Good Morning America stood at 600,000 total and demo viewers. The gap between GMA and The Early Show stood at 1,740,000 viewers.

In the holiday week, Today “had its lowest number of viewers in (4.68m) in almost 11 years (since the week ending August 30, 1996),” CBS notes.

For the week of July 2:

Total viewers: NBC: 4,680,000 / ABC: 4,080,000 / CBS: 2,340,000

25-54 demo: NBC: 2,240,000 / ABC: 1,640,000 / CBS: 980,000

> Note: Wednesday, July 4 wasn’t included in the week’s averages…