Michael Weisman is joining MSNBC as Executive in Charge of “Morning Joe.”
Weisman, who spent six years as the executive producer of NBC Sports in the late 1980s, will oversee all facets of “Morning Joe,” as the program struggles in the ratings. In January “Morning Joe” finished in fourth place in the demo behind “Fox Friends,” “New Day,” and “Morning Express.” The 3-hour program also dropped to 47th overall, on cable. Last January, it was the 28th most-watched show.
Weisman, who has also had stints in late night and syndication, and at CBS and FOX, joins MSNBC as the network is shaking up daytime programming. Starting Monday, Thomas Roberts, who had anchored “Way Too Early,” and contributed to “Morning Joe,” will move to afternoons, anchoring from 1-3pmET. Earlier this month, co-host Mika Brzezinski took over the last half-hour which was re-branded “Mika.” Alex Korson remains EP of “Morning Joe.”