Meet the Press Won Its 9th Consecutive Broadcast in All Key Demographics

By A.J. Katz 

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A substantial audience was tuned into Chuck Todd‘s interview with President Trump’s lawyer Rudy Giuliani on Meet the Press, where the former New York City mayor uttered the now infamous “truth isn’t truth” line.

The NBC Sunday show won its ninth straight broadcast across the board—its best streak in almost seven years (since Sept. 18, 2011)—by delivering nearly 3.5 million total viewers, +34 percent more than ABC. Meet the Press was the only Sunday show to deliver more than 3 million viewers.

For the second consecutive week, MTP was able to post viewership growth versus the comparable Sunday in 2017 (+7 percent).

MTP also dominated the demo most valued by news advertisers, A25-54, winning its 31st consecutive broadcast in the category. That said, the program was -5 percent among adults 25-54 vs. the same Sunday last year.

Giuliani: “I am not going to be rushed into having him testify so that he gets trapped into perjury. And when you tell me that, you know, he should testify because he’s going to tell the truth and he shouldn’t worry, well that’s so silly because it’s somebody’s version of the truth. Not the truth.”

Todd: “Truth is truth.”

Giuliani: “No, it isn’t truth. Truth isn’t truth. … Donald Trump says I didn’t talk about Flynn with Comey. Comey says you did talk about it, so tell me what the truth is.”

Hosted by Chris Wallace, Fox News Sunday averaged 1.26 million total viewers on the broadcast network, +8 percent versus the same Sunday in 2017, and 384,000 A25-54 viewers, +6 percent versus last year. The program’s trio of cable repays delivered nearly 2.4 million total viewers and 413,000 demo viewers. Altogether, that’s roughly 3.5 million total viewers and 797,000 A25-54 viewers tuning into Fox News Sunday on Aug. 19.

ABC’s This Week with George Stephanopoulos posted audience declines, both in total viewers (-7 percent) and the A25-54 demo (-28 percent).

CBS News decided to retitle Face the Nation with Margaret Brennan this past Sunday. According to a source, the show actually delivered its largest audience in four weeks.

The numbers for Aug. 19:

Network Program Total Viewers A25-54
NBC Meet the Press  3,488,000  891,000
ABC This Week  2,595,000  600,000
FOX
Fox News Sunday  1,263,000  384,000
CBS Face the Nation  re-titled & n/a  re-titled & n/a
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