Lowry’s MSNBC Formula: Fear + Outrage

By Brian 

Variety’s Brian Lowry has a new slogan for MSNBC — “Because We Love America, Hate Pedophiles and Care About You” — and a new lineup of shows:

“Shame on You With Chris Hansen,” “Outrageous!,” “Hardball With Chris Matthews and Ann Coulter,” “Dopey News With Keith Olbermann,” and my personal favorite, “Look Out! The Hour of Fear.”

“This revised MSNBC would possess everything that attracts young adults and teens to the multiplex, only cheaper: Fun, excitement, laughs and a good scare,” Lowry says. Here’s the must-read column…

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