How Are Megyn Kelly’s Ratings Compared to Her Old Morning Show?

By Chris Ariens 

Before she moved to Fox News prime time in 2013, Megyn Kelly anchored two hours of FNC’s afternoon programming. Before that, she co-anchored FNC’s mid-morning show, America’s Newsroom, with Bill Hemmer (at right with Kelly, on New Year’s Eve 2010).

So, how is she doing in the ratings compared to her old show?

She’s ahead, but not by much, at least not among total viewers in the last month. Megyn Kelly Today is averaging 2.247 million viewers, leading America’s Newsroom by +11 percent. On two occasions in the last month (on Oct. 26 and on Nov. 7) America’s Newsroom topped Megyn Kelly Today in viewers. And consider that Fox News is on cable (in 89 million homes) and Kelly’s show is on broadcast TV (in 119 million homes).

In the A25-54 news demo Kelly has a wide lead, +58 percent. This is not surprising considering Fox’s audience is older than NBC’s. Between the news hours of 9 a.m. – 5 p.m., the 9 a.m. hour of America’s Newsroom is typically FNC’s most-watched.

  • 9 a.m. ET, Oct. 2 – Nov. 1, 2017 | Total Viewers / A25-54 demo
    Megyn Kelly Today – 2.247 million / 672,000
    America’s Newsroom – 2.027 million / 426,000