‘GMA’ Sunday Beats ‘Today’ For First Time Ever in February Sweep

By Chris Ariens 

While “CBS Sunday Morning” is far and away the most-watched Sunday morning newscast, ABC’s “Good Morning America” finished the February sweep ahead of NBC’s “Today” for the first time ever among the A25-54 demo. “GMA Sunday” debuted in its current format in September 2004.

“Sunday Today” still tops “GMA Sunday” among total viewers.

But the real Sunday story continues to be “CBS Sunday Morning.” The 90-minute broadcast had its largest February sweep audience since 1994, up +1% in viewers from February 2014.

The averages for the February 2015 Sweep:

  • Total Viewers: CBS: 6.238 / NBC: 3.791M / ABC: 3.697
  • A25-54 viewers: CBS: 1.805M / NBC: 1.099M / ABC: 1.266M