The weekend editions of ABC’s “Good Morning America” are seeing some of the glow from the weekday broadcasts. The Saturday and Sunday editions of “GMA” topped the weekend editions of “Today” for the month of November in total viewers, and, as a result, ABC picks up its first-ever November sweep for the Saturday show which debuted in 2004.
The averages for November 2012, Saturdays:
- Total Viewers: ABC: 3.701M / NBC: 3.499M / CBS: 1.680M
- A25-54 viewers: ABC: 1.330M / NBC: 1.149M / CBS: 629K
On Sundays, “Sunday Morning” on CBS is still the choice for most viewers, handily winning all measurements. In fact, CBS’s 5.44 million viewers tops the November average of the weekday editions of “GMA,” “Today” and “CBS This Morning.”
ABC and NBC split second place on Sunday: “GMA” was #2 in total viewers (despite not airing on ABC affiliates in markets including Atlanta and Orlando) while “Today” took second place in younger viewers. Former “CBS This Morning” anchor Erica Hill jumped to NBC News in November and now co-anchors the Saturday and Sunday editions of “Today.”
The averages for November 2012, Sundays:
- Total Viewers: CBS: 5.443M / ABC: 3.479M / NBC: 3.361M
- A25-54 viewers: CBS: 1.657M / NBC: 1.160M / ABC: 1.139M