By Brian 

Because that’s what we want on cable news: Entertainment.

In his latest Marketwatch column, Jon Friedman quotes Ken Jautz: “Glenn is an incredibly entertaining personality.” And Friedman replies: “Well, isn’t that special?”

In today’s LA Times, Jautz says “we set out to find an entertaining, engaging talk show host, and his brand of humor and lighthearted approach was one we liked.”

And Beck promises to deliver: He says “my philosophy about the show is to take the day’s events, digest them and present them in a much more entertaining and light way.”

Not just entertaining! Light, too.