The most-watched cable news network is promoting three staffers to high-profile ad sales roles within the company.
Fox News has named Dominick Rossi svp of eastern sales for Fox News & Fox Business, Frank Sorace is now svp of sales planning and operations, and Sam Moser becomes svp of national sales. Rossi, Sorace and Moser step into their new roles immediately.
Fox News & Fox Business Network ad sales president Marianne Gambelli announced the promotions this morning.
“I am thrilled to add Dom, Frank and Sam to the senior leadership team overseeing ad sales for the multiplatform businesses across FNC and FBN,” said Gambelli. “Their innovative insights and strategic partnerships have delivered record revenues for both networks and I am confident their leadership will help maximize our position in the marketplace and enhance our cross-portfolio capabilities.”
In his new role, Rossi, formerly vp of eastern sales, will continue to oversee all ad sales out of the New York office for both networks. He joined Fox in 2007, and most recently helped lead the sales team to a record year in ad revenue for the 2016 fiscal year.
As svp of sales planning and operations, Frank Sorace will oversee all planning and operations for both FNC and FBN. He has been with Fox News since its launch in 1996, managing the day to day TV sales operations. Throughout his tenure, Sorace helped establish the FNC sales planning and commercial operations division.
Former vp of national sales, Moser will continue to oversee ad sales across Chicago, Detroit, Dallas and Los Angeles, while managing the sales teams in each region. He joined the network in 2005.