Dan Realson has been named vice president of digital ad sales for Fox News and Fox Business. He joins from CNN where he was vp of digital strategy and sales at CNN.
“With more than 22 years of experience in digital sales, along with an excellent reputation in the industry for his innovation and strategic marketing, Dan is the perfect candidate to help enhance our digital product,” said Marianne Gambelli, show, just today, is celebrating her one-year anniversary has head of ad sales for the networks.
Realson oversaw the digital ad sales strategy for CNN.com and CNN Money. He also created a new sales structure for CNN’s websites and digital products.
Realson had only been with CNN for the last 16 months. Before that he spent three years as a digital sales vp for TIME Inc. He also worked with Gambelli during her 22-year tenure at NBC where he managed a $26 million portfolio for Bravotv.com, SyFy.com and Oxygen.com.