Dish Takes a Bite Out of Fox News Ratings: Viewership Below 100,000 on Sundays

By Brian Flood 


Just as Fox News chief Roger Ailes challenges his team to keep the news channel out front in the ratings, we’re seeing evidence of a slowdown in viewership.

On Sunday, Fox News averaged 99,000 in the demo for total day viewing (3am-3am), only the second time in the last 13 years the channel has delivered less than 100,000 viewers in the demo on a given day. The only other time FNC fell below 100,000 was a week earlier, on Dec. 28, when the network averaged 96,000.

Granted, these were holiday weekends, but the bigger factor may be that Fox News remains off Dish Network, a loss of 14 million available homes. Multichannel news reports that, according to Fox News, 90,000 subscribers have dropped Dish for other carriers in the wake of the dispute.