CBS News Severs ties with Shira Lazar After False Steve Jobs Tweet

By Chris Ariens 

CBS News has parted with Shira Lazar, host of the show “What’s Trending,” which ran on, after Lazar sent out an erroneous Tweet Thursday saying that Apple co-founder Steve Jobs had died.

The Tweet was sent from the Twitter account of What’s Trending, a web series independently produced by Disrupt Group which Lazar co-founded. From The Hollywood Reporter:

Lazar, through the What’s Trending Twitter account, issued a somewhat flippant apology on Friday for the Tweet: “Apologies — reports of Steve Job’s death completely unconfirmed. Live on.”

Later, she issued another apology from her own Twitter account: “On behalf of all of us at @disruptgroup we sincerely apologize for the inaccuracy of what was tweeted earlier today. – EP/Host @WhatsTrending.

CBS News execs severed ties with Lazar on Friday and removed all material related to Lazar and What’s Trending from Lazar had been working with since last Spring.

In a 2009 interview with mediabistro, Lazar told us, “My passion and love is broadcasting and media, but hopefully in the end I’m using those tools to impact the world in a positive way.”