Andrew Ross Sorkin, Maria Bartiromo Are Go-to Journalists Among Twitter-Using CEOs

By A.J. Katz Comment

The D.C.-based strategic communications firm Rational 360 released its Influencer Index today showing the top 50 journalists that are followed by major CEOs follow on Twitter.

CNBC is the most relied upon news outlet for those CEOs, followed by The New York Times and Bloomberg. Additionally, 64 percent of journalists followed by CEOs write about business.

CNBC Squawk Box co-anchor/New York Times columnist Andrew Ross Sorkin came in at No. 1. Maria Bartiromo, host FBN’s Mornings with Maria and Fox News’s Sunday Morning Futures was No. 3. Recode’s Kara Swisher finished in between Sorkin and Bartiromo at No. 2.

22 percent of Twitter-using CEOs from the those lists follow Sorkin, while 17 percent follow Bartiromo.

Here are other TV news journalists to make Rational 360’s top 50 list:

  • 4. CNBC’s Becky Quick (16 percent)
  • 6. Bloomberg’s Emily Chang (13.5 percent)
  • 7. CNN’s Fareed Zakaria (12.9 percent)
  • 8. MSNBC’s Stephanie Ruhle (10.4 percent)
  • 10. CNBC’s Joe Kernen (9.2 percent)
  • 10. CNBC’s Carl Quintanilla (9.2 percent)
  • 14. CNBC’s David Faber (8.6 percent)
  • 21. Bloomberg’s Brad Stone (8 percent)
  • 21. CNBC’s Jon Fortt (8 percent)
  • 24. Bloomberg’s Becky Liu (7.4 percent)
  • 24. CNN’s Anderson Cooper (7.4 percent)
  • 24. Fox Business’s Liz Claman (7.4 percent)
  • 27. CNBC’s Julia Boorstin (6.7 percent)
  • 35. Bloomberg’s Erik Schatzker (6.1 percent)
  • 39. NBC News’s Megyn Kelly (5.5 percent)
  • 39. Bloomberg’s Tom Keene (5.5 percent)
  • 39. Fox Business’s Deirdre Bolton (5.5 percent)
  • 45. CNBC’s Melissa Lee (4.9 percent)
  • 45. CNN’s Laurie Segall (4.9 percent)

Of the top 50, 21 are TV newsers. Out of those 21, 8 hail from CNBC, 5 are from Bloomberg, 3 from Fox Business/Fox News, 3 from CNN, 1 from MSNBC, and 1 from NBC News. The remaining are journalists from print or digital outlets.

Here’s how the company determined their rankings:

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