American Idol Borrowing Cable Viewers?

By Brian 



Did American Idol hurt the cable news channels last night? FNC, CNN, and MSNBC have been heaping hours of coverage on the Fox reality hit — and Tuesday’s ratings suggest that viewers decided to watch Taylor and Katharine sing it out for #1.

At 8pm, the hour Idol aired on Fox, Bill O’Reilly was down about 20 percent from the day before (and his April average), and Paula Zahn averaged a measly 385,000, down more than 20 percent. (For some reason, Keith Olbermann didn’t move an inch.) By 9pm, Idol was over, but it was still a soft night for cable news. H&C averaged 1,127,000 viewers, compared to an average of 1,562,000 in April (and 1,666,000 the night before). Joe Scarborough — who has covered the Idol craze extensively — averaged 230,000, compared to 326,000 in April and 331,000 the night before. (He had just 58,000 in the demo.) Other ratings notes:

> At 10pm, Greta Van Susteren dipped below a million viewers for the first time since February with 973,000. (She had almost 1.5 million on Monday.) Anderson Cooper averaged 759,000 (up a bit from April averages).

> Remember yesterday’s post about Tim Russert‘s book tour? He appeared on H&C last night, and the program had FNC’s lowest demo of the night. He was on Larry King at the same time…

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