4th Today: Announcement Today

By Brian 

The NYT’s lead:

Meredith Vieira won’t appear on it at all, and Matt Lauer will make only an occasional cameo, if that, but NBC is expected to announce formally today that it will expand Today, its morning-program empire and the most profitable program on television, to a fourth hour, beginning at 10 a.m. on weekdays next fall.”

> Also: “For now, at least, NBC is not expected to hire any new hosts for the program, though it does anticipate giving at least occasional airtime in the fourth hour to up-and-coming stars like David Gregory (who covers the White House for NBC News); Lester Holt and Campbell Brown (co-hosts of Weekend Today); Hoda Kotb (a correspondent for NBC’s Dateline); and Maria Celeste Arraras (an anchor on Telemundo, the Spanish-language television channel, which NBC owns).” The story doesn’t mention any Access Hollywood hosts…