What's Facebook Doing at a Broadcasting Conference?

Sharing best practices with skeptical digital publishers

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Beth Loyd, who runs Facebook’s broadcast news partnerships, and Josh Mabry, who oversees the Journalism Project’s local news initiatives, explained to a roomful of digital media publishers gathered at today’s NAB Show what January’s Facebook Newsfeed changes will mean to their content.

The changes, Loyd said, are “very much a refocus for our entire company.”

Many in the room had concerns about their news content being pushed down or out of users’ newsfeeds, leading to a decrease in traffic at best and dissolution at

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