ViacomCBS will “soft launch” an expanded CBS All Access offering later this year as it looks to bulk up the streaming service and better position the newly combined company to take advantage of the growth in the OTT space, CEO Bob Bakish told investors Thursday morning.
In its first-ever earnings presentation following the CBS Corp.-Viacom merger last December, the combined ViacomCBS outlined its path forward in the streaming space. The company wants to focus on three streaming services: a free ad-supported offering (the AVOD service Pluto TV), a mid-level SVOD service (CBS All Access) and a premium SVOD offering (Showtime OTT).
“We
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