Updated Freshman Series Report Card

Thursday, December 24, 2009
 

Prime-Time Metered Market Wednesday Ratings:
CBS Wins Repeat Filled Night

 
Ratings Box:
What’s Hot/What’s Not
 

On the Air Tonight:
Prime-Time Programming Options 

 
TV Tidbits:
Notes of Interest
 
TV Trivia Time:

It’s a Wonderful Life

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Note: The Programming Insider will be on hiatus next week and will return on Monday, January 4. Happy New Year to all!

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Prime-Time Metered Market Wednesday Ratings:
CBS Wins Repeat Filled Night

 
Wednesday 12/23/09
 

              HH
          Rtg/Shr

CBS   5.8/10
ABC 3.1/ 5
Fox    2.5/ 4
NBC 2.4/ 4
CW    0.5/ 1
 
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-Note: The overnight comparisons to one year earlier are not available today.

 
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-Yesterday’s Winners:
Criminal Minds R (CBS), CSI: NY R (CBS)
 

-Yesterday’s Losers (excluding repeats, and there were a ton of them!)

The Jay Leno Show (NBC)
 
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-Ratings Breakdown:

With only two hours original, annual CBS holiday special Home for the Holidays and The Jay Leno Show on NBC, there was little of note on this repeat-riddled late December Wednesday. With that in mind, CBS finished first in the overnights with an 87 percent advantage over second-place ABC. Third overall was Fox, followed by NBC and, of course, The CW.

 

Aforementioned The 11th Annual Home for the Holidays finished first at 8 p.m., with a 4.1 rating/7 share in the overnights, which is similar to how it performs every year. Second were ABC repeats How The Grinch Stole Christmas (4.1/ 8) and The Middle (3.0/ 4), followed by encore telecasts of Mercy on NBC (2.4/ 5), Glee on Fox (2.4/ 4), and a Wednesday edition of The CW’s One Tree Hill (0.6/ 1).  

 

Top-rated overnight honors at 9 p.m. fell in CBS’ corner with Criminal Minds at a 6.8/12. Next were ABC’s Modern Family (3.3/ 6) and another episode of The Middle (2.9/ 5), followed by a second telecast of Fox’s Glee (2.6/ 5), a second telecast of NBC’s Mercy (1.8/ 3), and a Wednesday edition of The CW’s Gossip Girl (0.4/ 1). Don’t forget…these are all repeats. 

 

CBS remained in the overnight winner’s circle at 10 p.m. care of a repeat of CSI: NY at a still respectable 6.5/12. Next was NBC’s embarrassing The Jay Leno Show (3.2/ 6), followed by two encore telecasts of ABC sitcom Cougar Town at an average 2.6/ 5. For more on The Middle, Mercy, Glee, Modern Family, The Jay Leno Show and Cougar Town, see Freshman Series Report Card in TV Tidbits.

 

Source: Nielsen Media Research data (R = repeat)

 
Ratings Box:
What’s Hot/What’s Not
-Record 2009 for A&E:

Cable net A&E will wrap up the year with its best annual performance in total viewers, adults 18-49 and adults 25-54. Based on December to-date, A&E has increased year-to-year by 36 percent in total viewers (1.9 million), 29 percent in adults 18-49 (874,000) and 31 percent in adults 25-54 (926,000). 

-I Forgotten to Mention Maury:

Based on final nationals for the week of Dec. 7, NBC Universal’s Maury extended its winning streak among adults 18-34 (1.1 – tied with Oprah) to three consecutive weeks.

 
 
Source: Nielsen Media Research data (R = repeat)

 
 

On the Air Tonight:
Prime-Time Programming Options

 
Thursday 12/24/09
 
ABC:
 8:30 p.m. The Middle (R)
 9:00 p.m. Modern Family (R)
 9:30 p.m. Cougar Town (R)
 10:00 p.m. Grey’s Anatomy (R)
 
CBS:

 8:00 p.m. CSI: NY (R)

 9:00 p.m. CSI (R)

10:00 p.m. The Mentalist (R)

 
NBC:
 8:00 p.m. Movie: It’s a Wonderful Life (R)
 
Fox:
 8:00 p.m. Bones (R)

 9:00 p.m. Fringe (R)

 
CW

 8:00 p.m. The Vampire Diaries (R)

 9:00 p.m. Supernatural (R)

 
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TV Tidbits:

Notes of Interest

 

-Freshman Series Report Card:

All season I have been grading the prime-time freshman class of 2009-10 in my weekly ratings wrap-up each Wednesday. As 2009 comes to a conclusion, I have provided an update of the 23 entries based on the following benchmarks: