TV One introduced an ambitious slate of new programs and original movies Tuesday.
"We're growing big, and we're growing fast," said a confident Brad Siegel, president of the 11-year-old, black-focused network available in about 57 million pay TV households. "And that's not going to change."
TV One was up 26 percent in prime time during the first quarter of 2015, according to Nielsen Live +3 data. By contrast, competitors BET, Lifetime and Oxygen were all down—13 percent, 6 percent and 28 percent, respectively.
"We go into the upfront in the strongest position that we've ever been in," Siegel said Tuesday morning at the network's upfront presentation.
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